LHWH PR began working with Pawleys Plantation in 1990, when we were asked to generate media coverage for the grand opening of the new development’s clubhouse. After a series of special projects – and as Pawleys Plantation evolved into a full-scale resort with accommodations and a conference center – our relationship evolved as well. For more than 10 years, we’ve orchestrated media promotions for all aspects of the resort. From the grand opening of the conference center to Pawleys Plantation’s accommodations and golf partnership with the Waccamaw Trail cooperative, LHWH has been part of the Pawleys Plantation team. Over the years, we have generated significant coverage for the resort in all the major golf, travel, and meetings publications. The positive publicity has raised national awareness of Pawleys Plantation and contributed to awards for the resort’s meetings facilities and golf course.

In the first five months of 2008 alone, LHWH PR has put Pawleys Plantation’s marketing message in front of more than six billion readers and delivered a 7-to-1 return on their investment in our PR services. Editorial about Pawleys Plantation has appeared in more than 20 different print publications, including Successful Meetings Magazine, Convention South, GolfStyles Atlanta, and the Pittsburgh Post-Gazette, as well as in prominent online media such as FacilitiesOnline.com and Golf For Women Online. Through search engine optimization, LHWH has also helped Pawleys Plantation secure a first-page presence on Google News and Yahoo! News Search Engines 18 times this year.